Snakes on a DVD Sales Chart
January 11th, 2007 at 9:17 pm
Snakes on a Plane’s DVD premiered at number 1 for DVD sales last week:
“Snakes,” which grossed only $34 million in theaters despite a much-ballyhooed Internet marketing campaign, debuted at No. 1 on Nielsen VideoScan’s First Alert sales chart, nudging last week’s chart topper — “Jackass Number Two” — to second place.
It didn’t do quite as well as a rental option:
On Home Media Magazine’s rental chart, “Snakes” bowed at No. 5 with estimated first-week rental revenue of $4.9 million, one spot and $50,000 ahead of “Covenant.” “Little Miss Sunshine” bounced back to the No. 1 spot after three weeks in stores, bumping “The Devil Wears Prada” to No. 2.
It also topped the DVD charts in the UK on release